Privacy policy

Privacy Policy

Last updated: March 2026

Dreamland Baby Co. (“Dreamland,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information of visitors to our website dreamlandbabyco.com (the “Site”) and customers who use our services.

This Privacy Policy describes how we collect, use, and disclose personal information when you visit our Site, make a purchase, or otherwise interact with our services.

 


 

Information We Collect

We collect personal information in several ways.

Information You Provide

When you interact with our Site, we may collect personal information you voluntarily provide, including:

  • Name

  • Email address

  • Phone number

  • Billing and shipping address

  • Payment information

  • Account login information

  • Customer service communications

  • Marketing preferences

Payment information is processed securely through Shopify and third-party payment processors. Dreamland does not store full credit card numbers.

 


 

Information Collected Automatically

When you visit our Site, certain information may automatically be collected about your device and browsing activity, including:

  • IP address

  • Device identifiers

  • Browser type

  • Operating system

  • Pages visited

  • Time spent on pages

  • Referring URLs

  • Purchase activity

  • Interaction with advertisements

This information may be collected using cookies, pixels, web beacons, and similar technologies.

 


 

Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Operate and maintain our website

  • Improve user experience

  • Analyze website traffic

  • Detect fraud or misuse

  • Measure marketing effectiveness

  • Deliver relevant advertising

These technologies may include services provided by:

  • Shopify

  • Google Analytics

  • Meta (Facebook) Pixel

  • TikTok Pixel

  • Pinterest Tag

  • Klaviyo

  • Google Ads / DoubleClick

These technologies may collect information such as page views, device identifiers, and browsing behavior.

 


 

Consent to Tracking Technologies

Certain cookies and tracking technologies used on our website are considered non-essential.

Where required by law, including California privacy laws, we request your consent before enabling non-essential cookies or advertising trackers.

You may manage your cookie preferences through our website’s cookie consent tool.

If you decline non-essential cookies, certain tracking technologies will not be activated.

 


 

How We Use Personal Information

We use personal information to:

  • Process and fulfill orders

  • Provide customer service

  • Send order confirmations and shipping updates

  • Improve our website and services

  • Detect fraud or abuse

  • Send marketing communications if you opt in

  • Analyze website usage and marketing performance

 


 

Sharing of Personal Information

We may share personal information with service providers that help operate our business.

These may include:

Ecommerce and payment services

  • Shopify

  • Payment processors

  • Fraud prevention providers

Marketing and analytics services

  • Meta Platforms, Inc.

  • TikTok Inc.

  • Pinterest Inc.

  • Google LLC

  • Klaviyo Inc.

These providers may process personal information on our behalf in order to provide services to Dreamland.

 


 

Advertising and Behavioral Marketing

Dreamland may work with third-party advertising platforms to display advertisements on other websites or social media platforms.

These services may use cookies, pixels, and other technologies to:

  • Measure advertising effectiveness

  • Deliver advertisements to users who previously visited our website

  • Build audiences with similar interests

Under certain privacy laws, these activities may be considered “sharing” of personal information for cross-context behavioral advertising.

Dreamland does not sell personal information for monetary compensation, but some advertising practices may qualify as “sharing” under applicable law.

 


 

California Privacy Rights

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to:

  • Request access to personal information we collect about you

  • Request deletion of your personal information

  • Request correction of inaccurate information

  • Opt out of the sale or sharing of personal information

  • Limit the use of sensitive personal information

  • Not be discriminated against for exercising your privacy rights

To submit a request, please contact:

[email protected]

We may verify your identity before responding to your request.

 


 

Global Privacy Control

Some browsers allow users to send Global Privacy Control (GPC) signals to websites.

Where required by law, Dreamland recognizes and honors these signals.

 


 

Email and SMS Marketing

If you subscribe to our email or SMS marketing communications, we may send promotional messages including product announcements, discounts, and updates.

You may unsubscribe at any time by:

  • Clicking the unsubscribe link in emails

  • Replying STOP to SMS messages

You may still receive transactional communications related to orders.

 


 

Data Retention

We retain personal information only as long as necessary to:

  • Provide services

  • Complete transactions

  • Comply with legal obligations

  • Resolve disputes

  • Enforce agreements

 


 

Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information.

However, no internet transmission is completely secure.

 


 

Children’s Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

 


 

Third-Party Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites.

 


 

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

 


 

Contact Us

Dreamland Baby Co.
1824 Port Margate Pl

Newport Beach, CA, 92660
United States

Email: [email protected]